PROOF, NOT PROMISES
Real results from real clients. Full breakdowns of strategy, execution, and outcomes.
B2B · AI Project Management
CPL dropped 78% ($45 → $10) in 32 weeks
32 weeks, 667 creatives, a two-month tracking bug, a landing page rebuild, and a mid-flight funnel pivot. Every lump solved one sprint at a time. CPL dropped 78% along the way.
78%
CPL Reduction
667
Creatives
12x
Creative Velocity
B2B · Online Education
$17K plateau → $31K breakout in 4 months
Replaced a retargeting-only agency strategy with a full cold acquisition system in the most hyper-niche market imaginable. 5,000 exotic vets worldwide.
+80%
MRR Growth
+94%
Members
3.6x
Member Velocity
B2B · Health Tech SaaS
$100/day filled the CEO's calendar 6 weeks out in 4 weeks
While a newly hired GTM team was still planning a 5-channel engine, a single $100/day Meta Ads account drove 100% of the company's acquisition until the pipeline overwhelmed sales.
$28
Avg CPL (Mo. 1)
309
Creatives Shipped
100%
Acquisition
B2C · Productivity App (Pre-launch)
Pre-launch waitlist broke even, selling a product that doesn't exist
Nov 25 → Apr 26 of paid ads for a product that hasn't shipped. Three pricing iterations ($1 → $20 → $40), 237 paid buyers, and a peak ROAS of 1.03, while the industry baseline is ROAS 0.05.
237
Paid Buyers
$22
CAC (from $158)
1.03×
Peak ROAS
B2C · Home Organizing Services
Inherited a 5.6x account, drove it to 15x in 6 weeks
Took over a Meta ad account mid-crisis at 5.6x ROAS, rebuilt the funnel, fixed geo-targeting, and shipped a before/after timelapse creative. Six weeks later: $40,802 revenue on $2,708 spend and average deal value more than doubled.
$40.8K
Revenue (6 wks)
15x
ROAS (from 5.6x)
$2.7K
Avg Deal